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Success at Your Fingertips: How to Succeed in the Skin Care Business - Book by Lydia Sarfati

In this newly revised edition, available as a Digital Download, Lydia Sarfati shares her own step-by-step method to creating and maintaining a successful business in an ever-changing world. Called “The definitive handbook for spa professionals” by Deborah Carver, Founder, DaySpa Magazine, this comprehensive how-to business manual is designed to help skin care professionals create new opportunities and realize their dreams of success.

With extensive updates encompassing digital marketing, advertising and promotion and the importance of integrating social media into your daily business practice, this book will help anyone who works, owns or operates any business in the beauty and skin care industry.

Contents:

  • Step by step instructions on creating a thorough and successful business plan to fund your dreams
  • The most effective sales and marketing strategies
  • Advice on financials and creating a budget
  • Details on creating the right spa layout and acquiring the right equipment
  • Revenue-growing retail and merchandising strategies
  • How to establish prices and create a winning service menu
  • Keys to developing and maintaining a top staff
  • The best social media, digital marketing, public relations and advertising practices
  • Maintaining the proper life/work balance because, as Sarfati says, if you truly love what you do you never work a day in your life!

Endorsements:

“Lydia Sarfati has a magical way of sharing her personal journey while providing timeless business fundamentals that you can immediately translate into your own personal success!”
– Lynelle Lynch, President, Bellus Academy and Founding President, Beauty Changes Lives

“Success At Your Fingertips is a literary map to achieving your goals.”
– Frank P. Fulco, Chief Executive Officer, CIDESCO USA, Cosmetologists Chicago & America’s Beauty Show

“The step-by-step information she imparts is easy to follow, and her compelling story is personal and inspirational.”
– Deborah Carver, Founder, DaySpa Magazine

“Lydia Sarfati’s Success at Your Fingertips is an absolute must read for any beauty or spa professional!”
– Vanessa De Mello, CEO, The Esthetic Institute Training Center & Beauty Depot, Calgary, Canada

“Success At Your Fingertips is a little masterpiece, and a MUST HAVE. It’s a clearly written and essential guide focused on how to start a successful business in the beauty industry.”
– Angela Noviello, Director of the Division of Esthetics, Esthetics Cosmetic Surgery & Medical Spa, Milan, Italian Director and Educator, Oncology Training International®

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Advanced Vertical Oscillation System (AVOS) Technology

Powered by the AVOS technology, the Dr. Pen A20 microneedling pen ensures smooth, precise vertical needle movements at high speeds, making treatments more efficient and comfortable. This advanced system works vertically to treat the skin more gently and

reduces surface trauma, speeding up recovery and enhancing results.

 

9 Adjustable Needle Depth Settings

The Dr. Pen A20 microneedling pen introduces a game-changing feature with 9 adjustable depth settings, a first of its kind. With a range from 0 to 2.0mm in precise 0.25mm increments, it offers unmatched versatility to target various skin concerns such as fine lines, scars, and pigmentation. This level of customization ensures truly personalised skincare treatments.

Up To 7,700 RPM Needle Speed

With speeds ranging from 6,300 to 7,700 RPM in 6 adjustable levels, the Dr. Pen A20 delivers fast, efficient treatments with consistent results. Higher speeds reduce treatment time and discomfort while ensuring smooth, precise skin rejuvenation.

Unmatched Precision Motor Technology

The Dr Pen A20 is powered by an advanced motor mechanism that ensures each needle puncture is uniform and consistent. This provides even, smooth skin texture, helping to achieve better, more balanced results with every treatment.

Patented LocVent™ Membrane Cartridges

The Dr Pen A20 microneedling cartridges feature a patented anti-backflow membrane and LocVent™ protection system, which significantly minimizing cross-contamination risk by preventing backflow during treatment.

SnapConnect™ Secure Cartridges Design

The newly designed SnapConnect™ three-snap connector enhances the device's performance and durability by ensuring a secure and stable connection. This innovative feature minimises the chance of detachment during use, allowing for seamless and efficient treatments. 

Enhanced Hygiene and Safety

The Dr. Pen A20 microneedling cartridges use sterile, disposable surgical stainless steel needle cartridges for each treatment, ensuring the highest level of hygiene. Each cartridge is sterilised with ethylene oxide gas, providing a fresh, safe option for every treatment and maintaining excellent safety standards.

Ergonomic, User-Friendly Design

Designed for ease of use, the Dr. Pen A20 microneedling pen features an ergonomic design and user-friendly controls, making it suitable for extended professional use.

Dr.pen A20 Professional Series

  • Diminishes the appearance of fine lines and wrinkles
  • Reduces acne scars and other types of scarring
  • Helps to fade surgical scars
  • Minimizes the look of stretch marks
  • Tightens and firms loose skin, improving elasticity
  • Stimulates hair growth
  • Lightens hyperpigmentation
  • Reduces sun damage
  • Enhances overall skin texture and tone for a smoother, more even complexion
  • Revitalizes dull skin for a brighter, more radiant appearance
  • Product Dimensions (Pen): 177mm x 25mm
  • Product Dimensions (Base): 137mm x 48mm
  • Net Weight (Pen): 94g
  • Battery Capacity: 700 mAh
  • Input voltage: 100-240 V
  • Output voltage: 5V - 1000 mA
  • Charging time: 1 hour
  • Battery life: 3-4 hours/one charge
  • 0-2.0mm needle adjustment range
  • Flashing display indicator to notify the battery is running low
  • Rechargeable built-in battery
  • Safe, effective, cost-efficient and non-invasive treatment
  • Minimal downtime
  • Extremely high absorption of skincare products
  • Almost all skin types can be treated
  • Thickens the dermis without damaging
  • 3-year extended quality warranty provided
  • Certification: FDA 510(k), CE

A20 System Features:


Health Canada Licensed (No.112281)


Cordless Device: Rechargeable Battery (1-2 hours continual use/charge)


Digital Display 


Adjustable Needle Depths (0-2.5mm) and Power Speeds (1-6)


Device Base


10 x Disposable H14 Needle Tips (Open-Tip Design)


10 x Disposable Protective Sleeves

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